A New Model for Fuzzy Multiple Criteria Decision Making to Rank Suppliers (Case Study: Advertising Company)

Document Type : Research Paper


Department of Industrial Engineering, Semnan University, Iran


One of important issues in designing a supply chain is supplier selection. This issue is complicated, because each supplier should satisfy some criteria from buyer and choosing among them is actually a multi criteria decision making problem. So, there is a need for a structured and systematic approach to solve this problem. In this article, we address supplier selection in an advertising industry and two new criteria are proposed. Also, a new approach combining techniques of modified digital logic and fuzzy TOPSIS is proposed to evaluate the suppliers in the industry.


Main Subjects

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